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eBay Employees: How to Use Options Collars to Manage Appreciated Stock Without Triggering Taxes

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Healthcare Provider Update: Healthcare Provider for eBay eBay utilizes the services of multiple healthcare providers for its employees, typically engaging in partnerships with large, well-known insurers to provide comprehensive health plans. While specific details about eBay's current healthcare provider may vary, they have previously been associated with providers like UnitedHealthcare and Anthem. Potential Healthcare Cost Increases in 2026 As eBay prepares for 2026, it faces potential challenges due to steep healthcare cost increases. Premiums for Affordable Care Act (ACA) marketplace plans are projected to surge significantly, with some states seeing hikes over 60%. Factors contributing to this surge include higher medical costs, the likely discontinuation of enhanced federal subsidies, and aggressive pricing strategies from major insurers. As a result, employees may experience a dramatic rise in out-of-pocket healthcare expenses, with estimates suggesting increases could exceed 75% for many enrollees. This scenario underscores the importance for employers like eBay to strategize effectively in managing healthcare benefits amidst a turbulent market. Click here to learn more

'eBay employees navigating concentrated stock positions should view strategies like collars as part of a broader wealth and tax planning discussion that requires careful coordination with qualified professionals.' – Paul Bergeron, a representative of The Retirement Group, a division of Wealth Enhancement.

'eBay employees with significant stock holdings can benefit from understanding how thoughtful planning techniques provide both flexibility and time to make informed decisions about future diversification.' – Tyson Mavar, a representative of The Retirement Group, a division of Wealth Enhancement.

In this article, we will discuss:

  1. How an options collar can help manage concentrated stock positions without triggering immediate taxes.

  2. Key considerations for constructive sale treatment under Section 1259.

  3. Practical examples and alternatives for eBay employees holding appreciated stock.

By Tyson Mavar, advisor at Wealth Enhancement

The Difficulty of Keeping Valuable Stock

Many eBay employees hold highly valued company stock, which may have been built up over years of employment or from investments that performed better than expected. Leaving these shares without a hedge exposes them to downside risk if the stock price falls, but selling would create a significant capital gains tax liability.

One method of limiting potential losses without selling outright is an options collar. Even if the stock is not sold, certain hedging techniques can be treated as taxable sales under Section 1259 of the Internal Revenue Code, which governs 'constructive sales.'

The Operation of an Options Collar

A collar strategy combines shares already owned with two option positions:

  • Put option:  Purchasing a put option gives you the right to sell shares at a set strike price. For example, if you own stock at $100 and buy a $90 put, you can still sell at $90 even if the price falls further.

  • Covered call:  Selling a call requires selling at a higher strike price. For instance, selling a $120 call limits gains above $120.

When paired, the call premium can offset the put’s cost. This creates a range where downside is limited and upside is capped. Additionally, with careful planning, the collar can often be cost-neutral.

The Use of Collars by Investors

eBay stockholders and others might use collars in the following cases:

  • Concentrated positions:  A large portion of wealth tied to one company.

  • Market uncertainty:  When downside management is needed but selling isn’t desirable.

  • Estate and legacy planning:  Preserving value while postponing capital gains.

The Problem of Constructive Sales

Section 1259 defines some hedges as constructive sales, including:

  • - Short sales of stock you already own.

  • - Contracts for future delivery of the stock.

  • - Deep in-the-money calls and puts that eliminate both risk and reward.

If the IRS views a collar as removing nearly all economic exposure, it can be treated as a constructive sale, triggering immediate recognition of capital gains.

Collar Design to Steer Clear of Constructive Sales

To reduce the risk of Section 1259 issues, eBay employees can structure collars with careful attention:

  • - Keep strike prices wide enough to allow both risk and reward.

  • - Use out-of-the-money calls and puts rather than in-the-money options.

  • - Roll collars forward instead of holding outdated positions.

  • - Document investment intent with an advisor.

An Example 

Suppose you hold $2 million in stock purchased years ago for $200,000. Selling outright could result in over $400,000 in federal taxes, depending on your state.

Instead, you might sell calls at 120% of the stock’s value and purchase puts at 80%. In this design:

  • - Losses are limited to 20%.

  • - Gains are capped above 120%.

  • - The position retains risk and reward, so it generally avoids being classified as a constructive sale.

This approach can provide time to manage sales across multiple tax years or to wait for a more favorable tax environment.

Considerations

eBay employees considering collars should note:

  • Liquidity:  Large-cap companies usually have strong options markets.

  • Rolling:  Positions can be extended as expiration approaches.

  • Alternatives:  Other hedging tools include donor-advised funds, charitable remainder trusts, gifting strategies, or exchange funds.

  • Advisory guidance:  Given the complexity of constructive sale rules, consulting tax and legal professionals is critical.

The Bottom Line

Options collars can help eBay employees preserve the value of appreciated stock while limiting downside and postponing taxable events. This strategy allows time for thoughtful diversification while maintaining both risk and opportunity. However, collars must be carefully designed to reduce the chance of triggering constructive sale treatment under the Internal Revenue Code.

Disclaimer:  This material is for educational purposes only. Alternative investments may not be suitable for all investors and involve special risks such as leveraging the investment, potential adverse market forces, regulatory changes, and potential illiquidity. Investing involves risk, including possible loss of principal. Always consult your tax professional before making decisions, as tax laws are complex and subject to change. 

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Sources:

1. United States Congress.   26 U.S. Code §1259 - Constructive Sales Treatment for Appreciated Financial Positions.  Cornell Law School, Legal Information Institute, 5 Aug. 1997, amended 4 Oct. 2004.  https://www.law.cornell.edu/uscode/text/26/1259.

2. Internal Revenue Service.   Revenue Ruling 2003-7, 2003-1 C.B. 363.  2003.  https://www.irs.gov/pub/irs-drop/rr-03-7.pdf.

3. Options Industry Council (OIC).   Options Strategies Quick Guide.  The Options Clearing Corporation, 2021.  https://www.optionseducation.org/getattachment/007fe864-029a-490d-8dc1-3b58bd558f64/options-strategies-quick-guide.pdf?lang=en-US  

4. Internal Revenue Service.   2024 Instructions for Form 5227, Split-Interest Trust Information Return.  26 Nov. 2024.  https://www.irs.gov/pub/irs-pdf/i5227.pdf

What type of retirement savings plan does eBay offer to its employees?

eBay offers a 401(k) retirement savings plan to its employees.

Does eBay provide a company match for contributions made to the 401(k) plan?

Yes, eBay provides a company match for employee contributions to the 401(k) plan, subject to certain limits.

What is the maximum employee contribution limit for eBay's 401(k) plan?

The maximum employee contribution limit for eBay's 401(k) plan is in accordance with IRS guidelines, which may change annually.

Can employees at eBay choose between traditional and Roth 401(k) contributions?

Yes, employees at eBay can choose to make either traditional pre-tax contributions or Roth after-tax contributions to their 401(k) plans.

When can eBay employees enroll in the 401(k) plan?

eBay employees can enroll in the 401(k) plan during their initial onboarding period or during the annual open enrollment period.

How often can eBay employees change their 401(k) contribution amounts?

eBay employees can change their 401(k) contribution amounts at any time, subject to the plan's guidelines.

What investment options are available in eBay's 401(k) plan?

eBay's 401(k) plan offers a range of investment options, including mutual funds, target-date funds, and other investment vehicles.

Does eBay allow for loans against the 401(k) balance?

Yes, eBay allows employees to take loans against their 401(k) balance, subject to the plan's terms and conditions.

What happens to an employee's 401(k) balance if they leave eBay?

If an employee leaves eBay, they can choose to roll over their 401(k) balance to another retirement account, cash out, or leave it in the eBay plan if eligible.

Are there any fees associated with eBay's 401(k) plan?

Yes, eBay's 401(k) plan may have administrative fees and investment-related fees, which are disclosed in the plan documents.

With the current political climate we are in it is important to keep up with current news and remain knowledgeable about your benefits.
For eBay, the company offers a 401(k) plan and a defined contribution pension plan as part of its retirement benefits. The 401(k) plan allows employees to contribute a portion of their salary towards retirement savings, with eBay providing a matching contribution. As of 2023, eBay employees who meet certain age and service requirements can participate in these retirement plans. The specific 401(k) plan for eBay employees is designed to maximize retirement savings, with the company matching employee contributions up to a certain percentage of their salary. The eligibility for the 401(k) plan typically requires employees to be 21 years old and to have completed one year of service with the company. In addition, long-term part-time employees who work at least 500 hours in three consecutive years are also eligible to participate starting in 2024 due to changes brought by the SECURE Act.
Restructuring and Layoffs: In January 2024, eBay announced a significant restructuring plan that includes laying off 1,000 full-time employees, representing approximately 9% of its workforce. This move is part of a broader strategy aimed at reducing operating costs and improving efficiency in response to economic pressures such as rising inflation and interest rates, which have affected consumer demand and the company's financial performance. The layoffs are part of eBay's effort to position itself for long-term success by streamlining operations and consolidating teams. The company has also indicated plans to reduce contracts within its alternate workforce. Addressing these layoffs is crucial in understanding the impact of the current economic, investment, and tax environment on tech companies.
Stock Options and RSUs Availability eBay offers stock options and Restricted Stock Units (RSUs) to eligible employees, providing them with an opportunity to own shares of the company and benefit from its performance. These equity compensation tools are primarily available to full-time employees across various roles, including senior executives and other high-performing employees. The eBay Stock Option Plan allows employees to purchase shares at a set price (strike price), while RSUs are granted as shares that vest over time, incentivizing long-term retention​
eBay offers a comprehensive health benefits package designed to meet the diverse needs of its employees. For the years 2022, 2023, and 2024, eBay's health benefits have included a range of options such as PPOs (Preferred Provider Organizations), HMOs (Health Maintenance Organizations), and high-deductible health plans (HDHPs) paired with Health Savings Accounts (HSAs). This variety ensures that employees can choose a plan that best fits their personal healthcare needs and financial situations. Specific healthcare-related terms and acronyms commonly associated with eBay's health plans include PPO, HMO, HDHP, and HSA. These plans cover essential services such as preventive care, dental and vision insurance, disability insurance, mental health support, and life insurance. Additionally, eBay has focused on mental health benefits, recognizing the importance of supporting both the physical and mental well-being of its employees.
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For more information you can reach the plan administrator for eBay at 2025 Hamilton Ave San Jose, CA 95125; or by calling them at (408) 376-7400.

https://www.fidelity.com/learning-center/personal-finance/retirement/company-stock https://www.kitces.com/blog/net-unrealized-appreciation-nua-employee-stock-ownership-plans-esop-capital-gains-income-tax/ https://contracts.justia.com/companies/ebay-441/contract/224048/ https://www.valueaddedresource.net/ebay-ceo-compensation-compliance-ethics-2024-proxy-statement/ https://jobs.ebayinc.com/us/en/our-benefits https://www.payscale.com/research/US/Employer=eBay_Inc./Benefits https://www.groom.com/resources/2023-retirement-plan-year-end-amendments-and-operational-compliance/ https://www.fidelity.com/about-fidelity/Q4-2023-retirement-analysis https://www.thelayoff.com/#google_vignette https://www.milliman.com/en/ https://www.octoberthree.com/ https://www.albertinofinancial.co/ https://www.irs.gov/ https://tracxn.com/d/acquisitions/acquisitions-by-ebay/__zt4IUPOZtdoTnm_2yHXgevJPIWMqjI-i3YY4GdRtg3w https://jobs.ebayinc.com/us/en/our-benefits https://builtin.com/company/ebay/benefits https://www.trpcweb.com/ https://www.journalofaccountancy.com/

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