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Why an Aging Workforce and Demographic Shifts Could Impact Stock Markets—and Intuit Employees' Retirement

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Healthcare Provider Update: Healthcare Provider for Intuit Intuit, a leading financial software company, primarily utilizes UnitedHealthcare as its healthcare provider. This partnership enables Intuit to offer competitive health benefits and services to its employees, ensuring comprehensive coverage options. Brief on Healthcare Cost Increases in 2026 In 2026, healthcare costs are anticipated to surge dramatically, with many insured individuals feeling the brunt of escalating premiums. Factors contributing to this sharp increase include the loss of enhanced federal subsidies for Affordable Care Act (ACA) marketplace plans, which has the potential to spike out-of-pocket costs by over 75% for the majority of enrollees. Additionally, numerous states are experiencing proposed premium hikes, with some exceeding 60%, primarily fueled by rising medical costs and aggressive rate increases from top insurers. As a result, consumers and employers alike will face significant financial pressures, prompting many to re-evaluate their healthcare options and strategies in light of these challenges. Click here to learn more

'Understanding demographic trends, like the Middle-Old ratio, can offer invaluable insight for Intuit employees planning for retirement, as it highlights the potential for slower stock market growth in the future and suggests strategic adjustments to portfolios to align with shifting global economic conditions.' – Michael Corgiat, a representative of The Retirement Group, a division of Wealth Enhancement.

'By recognizing the impact of demographic shifts, such as the Middle-Old ratio, Intuit employees can better position their retirement portfolios to navigate upcoming market changes and demographic-driven economic shifts, helping their retirement planning to remain resilient in the face of long-term trends.' – Brent Wolf, a representative of The Retirement Group, a division of Wealth Enhancement.

In this article, we will discuss:

  1. The impact of demographic shifts, particularly the Middle-Old ratio, on stock market trends and retirement planning.

  2. How population changes influence market cycles and economic growth, with a focus on Intuit employees.

  3. Strategies for adjusting retirement portfolios based on demographic forecasts, including exposure to emerging markets.

The long-term outlook for stock markets and retirement planning is being affected by the demographic changes happening in the United States and other industrialized nations. The 'Middle-Old ratio' (M/O ratio), which analyzes the ratio of middle-aged to elderly individuals, is a key factor that investors, particularly Intuit employees, should consider when planning for the future. For those preparing their retirement plans over the next decade or more, this ratio offers a unique approach to forecasting long-term stock market trends.

The Effect of the M/O Ratio on Stock Markets

The M/O ratio is determined by dividing the number of individuals aged 40 to 49 by the number of people aged 60 to 69. This metric has shown a strong correlation with long-term stock market cycles, especially in the S&P 500. Research conducted by Alejandra Grindal, chief economist at Ned Davis Research, has revealed that shifts in the M/O ratio often coincide with significant highs and lows in the stock market. 1

For example, in 2000, when the internet bubble burst and the 1990s bull market reached its peak, the M/O ratio reached its highest point. This marked the end of an era of rapid economic growth and stock market gains. Following this peak, the ratio began to decline, mirroring the 2008 global financial crisis and the subsequent bear market. Since the middle of the 2010s, the M/O ratio has been rising, indicating that a shift may be on the horizon within the next decade.

It is essential to note that while the M/O ratio may act as an indicator for long-term market trends, it is not useful for forecasting short-term market movements. For instance, it did not signal the steep market declines in 2022. Nevertheless, it remains a valuable tool for understanding the cyclical nature of the stock market.

The Influence of Demographics on Stock Market Cycles

John Geanakoplos, a professor at Yale University, has made significant contributions to understanding the relationship between financial markets and demographics. His 2002 study highlighted that many of the boom-and-bust cycles in the stock market since World War II can be attributed to shifts in population composition, particularly the proportion of middle-aged versus elderly individuals. 2  Geanakoplos explained that stock markets tend to rise when a significant portion of the population is in their prime working years and decline when a larger share of the population is elderly and no longer contributing to the economy.

This demographic shift is driven by the relative sizes of different age groups, not just the overall population. While some may focus on population growth when forecasting economic outcomes, it is the relative sizes of the middle-aged and senior cohorts that most significantly impact stock market performance.

It is expected that the M/O ratio will continue to rise into the 2030s. However, it will begin to decline again around the mid-2030s, which may signal a slowdown in stock market growth. This long-term pattern suggests that investors, particularly those at Intuit preparing for retirement, should be ready for potentially weaker equity returns starting in the early 2030s.

Taking Demographic Trends into Account When Managing Your Retirement Portfolio

Anyone preparing for retirement, especially Intuit employees with a long investment horizon, should understand how demographic shifts influence stock markets. This information can help you adjust your portfolio to align with anticipated market conditions, particularly if you are more than ten years away from retirement. As the M/O ratio seems to be peaking, it may be time to consider reducing exposure to U.S. stocks and reallocating to other regions, such as emerging markets.

For those nearing retirement, traditional strategies like those in target-date funds often recommend gradually decreasing equity exposure. For example, Vanguard’s target-date funds suggest a 30% allocation to U.S. stocks by the time an investor turns 65. However, due to demographic trends, a more cautious approach may be needed, especially for those in their 60s who wish to limit exposure to U.S. stocks.

Investors should also reevaluate the international component of their portfolios. While Vanguard's glide path recommends a 20% allocation to non-U.S. stocks, this may need to be adjusted based on the demographic outlook of specific countries. Over the next 25 years, developed nations outside the U.S. will also experience a decline in their M/O ratios, but not as sharply as in the U.S.

In the coming decades, emerging markets, particularly in Asia and Africa, are expected to see higher M/O ratios. As a greater portion of their populations enters middle age, these regions could experience economic expansion and market growth. To capitalize on these trends, it might make sense to increase your exposure to emerging markets, especially if you are nearing or already in retirement.

Conclusion: Preparing for Population Shifts and Stock Market Changes

Demographic trends, as illustrated by the M/O ratio, may influence stock markets and retirement planning. These trends indicate that starting in the early 2030s, investors, particularly those at Intuit with long-term horizons, may want to prepare for a period of potentially slower equity growth. As the middle-aged population reaches its peak, the stock market dynamics may shift, potentially leading to reduced returns in developed nations, including the United States.

To account for these anticipated demographic changes, it may be helpful to consider lowering your exposure to U.S. stocks and increasing your investment in emerging markets, where demographic trends appear more favorable. By adjusting your portfolio to reflect these long-term patterns, you can potentially position for a future with slower market growth and shifting global economic conditions. For a more sustainable retirement, begin planning now.

As the elderly population grows, the global workforce is shrinking, which could slow economic growth. A 2023 World Economic Forum report states that aging populations are contributing to a decline in the global workforce, potentially dampening economic productivity. This trend may lead to slower stock market returns and increased inflation, especially in developed countries where the aging population is advancing more rapidly.

Retirement planning must evolve as demographic changes and stock market patterns change. Understanding the M/O ratio and its implications could help you adjust your retirement portfolio, especially when considering opportunities in emerging markets. By aligning your investments with these demographic shifts, you can better prepare for a future where market growth may slow, supporting a more sustainable retirement.

Think of the stock market as a vehicle traveling along a winding road. For years, the car has been running smoothly, driven by a powerful engine (the large working-age population). But now, the engine is aging, and the fuel (economic growth and productivity) is running low. The aging population is like the car approaching a steep incline. Investors must adjust their speed, refuel with more strategic investments, and be ready for a slower journey into retirement.

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Sources:

1. Grindal, Alejandra. 'Why America's Aging Population Will Be a Problem for Stocks and Your Retirement.'  Morningstar , 2 June 2025.

2. Geanakoplos, John, Michael Magill, and Martine Quinzii. 'Demography and the Long-Run Predictability of the Stock Market.'  Brookings Institution , Jan. 2004, pp. 245–311.

3. Roberts, Stan. 'Why America's Aging Population Will Be a Problem for Stocks and Your Retirement.'  MarketWatch , 2 June 2025.

4. VanEck Research Team. 'Emerging Markets: Policy Uncertainty Tempers a Strong Start to 2025.'  VanEck , May 2025.

5. BlackRock. 'Five Forces Shaping Retirement.'  BlackRock , Feb. 2025.

What type of retirement savings plan does Intuit offer to its employees?

Intuit offers a 401(k) retirement savings plan to its employees.

Does Intuit provide a company match for its 401(k) contributions?

Yes, Intuit offers a company match for employee contributions to the 401(k) plan, subject to certain limits.

How can Intuit employees enroll in the 401(k) plan?

Intuit employees can enroll in the 401(k) plan through the company’s HR portal or by contacting the HR department for assistance.

What is the eligibility requirement for Intuit employees to participate in the 401(k) plan?

Most Intuit employees are eligible to participate in the 401(k) plan after completing a specified period of employment, typically within the first year.

Can Intuit employees take loans against their 401(k) savings?

Yes, Intuit allows employees to take loans against their 401(k) savings, subject to the plan's terms and conditions.

What investment options are available in Intuit's 401(k) plan?

Intuit's 401(k) plan offers a variety of investment options, including mutual funds, target-date funds, and company stock.

How often can Intuit employees change their 401(k) contribution amounts?

Intuit employees can change their 401(k) contribution amounts at any time, subject to the plan's guidelines.

Does Intuit provide financial education resources for employees regarding their 401(k) plans?

Yes, Intuit provides financial education resources and tools to help employees make informed decisions about their 401(k) savings.

What happens to my 401(k) savings if I leave Intuit?

If you leave Intuit, you can choose to roll over your 401(k) savings into another qualified retirement plan, cash out, or leave the funds in the Intuit plan, depending on the plan's rules.

Is there a vesting schedule for Intuit's 401(k) company match?

Yes, Intuit has a vesting schedule for the company match, which means employees must work for a certain period to fully own the matched funds.

With the current political climate we are in it is important to keep up with current news and remain knowledgeable about your benefits.
Pension Plan Terminology: Defined Contribution Plan: A retirement plan where the employee and/or employer contribute to the employee's account, but the final benefit depends on investment performance. Vesting: The process by which an employee earns the right to benefits from an employer-provided plan. 401(k) Plan Terminology: Match Contribution: Employer contributions that match employee contributions up to a certain percentage. Automatic Enrollment: A feature that automatically enrolls employees into the 401(k) plan upon meeting eligibility criteria.
In July 2024, Intuit announced the layoff of 1,800 employees, roughly 10% of its workforce, as part of a larger restructuring effort aimed at focusing on artificial intelligence (AI) and automation. This restructuring is being driven by the company's strategy to shift toward AI-driven solutions, such as its AI-powered financial assistant, Intuit Assist. As part of this strategy, Intuit plans to rehire in new AI-focused and customer-facing roles, with a goal of boosting innovation and growth in areas like data, fintech, and mid-market solutions. In its Securities and Exchange Commission (SEC) filings, Intuit stated that this transition would come with an estimated $260 million in layoff-related costs, including severance and employee benefits, and further investments into AI and data-driven platforms.
Intuit offers its employees stock options and Restricted Stock Units (RSUs) as part of their compensation packages. Stock options give employees the right to purchase Intuit shares at a predetermined price, while RSUs are a promise to grant shares upon meeting vesting requirements. For example, RSUs vest over time or after performance milestones, with taxes withheld from the vested shares before employees can access the remaining stock. Both stock options and RSUs are considered ordinary income once vested and are reported on W-2 forms​ (Intuit Benefits)​ (TurboTax). In 2022, 2023, and 2024, Intuit provided RSUs with vesting schedules based on years of service and stock performance. Typically, a portion of the shares is withheld to cover taxes upon vesting, and the remaining shares are transferred to the employee's account. Employees can then decide whether to hold or sell the shares. RSUs are commonly awarded to attract and retain talent and are available to full-time employees, with executives often receiving higher allocations​
Medical Coverage: Intuit provides several medical plans depending on the employee's location, such as the Cigna Choice Fund with Health Savings Account (HSA), UnitedHealthcare (UHC) Network Plan, Cigna Managed Network Plan (EPO), and Kaiser Permanente (for employees in California and Georgia). These plans include broad coverage for services like preventive care, family planning, and physical therapy​ (Intuit Benefits)​ (Intuit Benefits). Health Savings Account (HSA): Employees enrolled in the Cigna Choice Fund with HSA plan can contribute tax-free money to cover medical expenses. In 2023, the IRS limit was $3,850 for individual coverage and $7,750 for family coverage, increasing to $4,150 for individuals and $8,300 for families in 2024​ (Intuit Benefits). Mental Health and Wellbeing: Intuit places a strong emphasis on mental health. Employees have access to no-cost confidential counseling, support for managing stress, depression, and workplace challenges, as well as resources for mindfulness and resilience building
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