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New Update: Healthcare Costs Increasing by Over 60% in Some States. Will you be impacted?

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The Southern Company Careers and the Hidden Advantage of Experience in the Age of AI

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Healthcare Provider Update: The Southern Company's healthcare provider is generally managed through an employer-sponsored health plan, which typically relies on insurers such as Aetna or Cigna, although specific arrangements can vary. As we approach 2026, significant healthcare cost increases are anticipated due to a multitude of factors affecting the Affordable Care Act (ACA) marketplace. With some states projecting premium hikes of over 60%, the expiration of enhanced federal subsidies is expected to push monthly costs for many enrollees up by more than 75%. This unprecedented rise in premiums combined with ongoing inflation in medical costs, driven by higher hospital and drug prices, creates a complex financial landscape for consumers navigating their health insurance options in the coming year. Employers like The Southern Company may need to strategize effectively to mitigate the impact of these escalating costs on their employees' healthcare coverage and overall well-being. Click here to learn more

“Many The Southern Company employees approaching retirement have lived through multiple market cycles, and those experiences can provide valuable perspective when evaluating future financial decisions and retirement goals,” — Michael Corgiat, a representative of The Retirement Group, a division of Wealth Enhancement.

“The Southern Company employees who have experienced events like Black Monday, the dot-com bubble, and the global financial crisis often bring valuable perspective to retirement conversations, using those experiences to think more thoughtfully about long-term financial decisions and life after their careers,” — Brent Wolf, a representative of The Retirement Group, a division of Wealth Enhancement.

In this article, we will discuss:

  1. How major market events such as Black Monday, the dot-com bubble, and the global financial crisis shaped the financial experiences of professionals now approaching retirement.

  2. Why decades of living through economic cycles can influence how The Southern Company professionals think about financial decisions and long-term planning.

  3. How reflecting on past market experiences may help frame retirement planning conversations and future financial choices.

By Kevin Won, CFP® | Wealth Enhancement

“In the business world, unfortunately, the rear-view mirror is always clearer than the windshield.” — Warren Buffett 1

Many professionals preparing for retirement have spent decades building careers, raising families, and accumulating wealth. For many long-tenured professionals working at The Southern Company, those decades also include witnessing major economic shifts that influenced their financial decisions.

People over 50 have gone through multiple periods of economic instability and market volatility. Among these events is 'Black Monday' (October 19, 1987), when the Dow Jones Industrial Average declined 22.6% in a single trading day, the largest one-day percentage drop in the index’s history. 2

Many professionals also lived through the dot-com bubble of the late 1990s and early 2000s, when technology stock valuations surged and later declined dramatically. Between March 2000 and October 2002, the Nasdaq Composite Index fell nearly 78% from its peak, 3  illustrating the volatility that can occur during periods of rapid technological change.

Another defining event was the global financial crisis, which followed the collapse of the U.S. housing market and created financial instability worldwide. During this period, the S&P 500 declined approximately 57% from October 2007 to March 2009, 4  one of the most significant market declines since the Great Depression.

Investors more recently experienced pandemic-era market volatility beginning in 2020, when the spread of COVID-19 triggered sharp swings across financial markets. In March 2020, the S&P 500 entered a bear market after falling more than 30% from its February peak during the early stages of the pandemic. 5

For many The Southern Company professionals, experiencing several major market cycles over the course of a long career can contribute to a broader understanding of how markets evolve and how economic conditions change over time. Living through multiple disruptions often leads individuals to develop a longer-term perspective when making financial decisions.

As retirement approaches, many The Southern Company professionals begin reviewing the financial choices they made throughout their careers. Looking back at how previous economic events influenced investment decisions, career moves, and savings strategies can become part of broader conversations about lifestyle goals and retirement timing.

For those nearing retirement from The Southern Company, understanding how previous economic cycles unfolded may provide context when evaluating future financial decisions. Reflecting on past experiences can be one way individuals frame their thinking about the years ahead.

If you have questions about retirement preparation or would like to discuss your retirement planning approach,  The Retirement Group  may be able to help. Professionals working at The Southern Company companies can learn more by attending one of our upcoming webinars or seminars or by contacting a representative at  (800) 900-5867 .

At  Wealth Enhancement , retirement planning discussions often include reviewing prior financial experiences while considering the tools and strategies currently available.

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  Sources:

1. Warren Buffett, Berkshire Hathaway:  Letter to Shareholders (1991) . Feb. 28, 1992.

2. Bernhardt, Donald, and Marshall Eckblad. “Stock Market Crash of 1987.”  Federal Reserve History , Federal Reserve Bank of St. Louis, Oct. 1987,  https://www.federalreservehistory.org/essays/stock-market-crash-of-1987 .

3. Hayes, Adam. “Dot-Com Bubble.”  Investopedia , Dotdash Meredith, 10 Aug. 2025,  https://www.investopedia.com/terms/d/dotcom-bubble.asp

4. Duignan, Brian. “Great Recession.”  Britannica Money , Encyclopaedia Britannica,  https://www.britannica.com/money/great-recession .

5. Mikolajczak, Chuck, and Noel Randewich. “U.S. Stocks in 2020: A Year for the History Books.”  Reuters , 31 Dec. 2020,  https://www.reuters.com/business/graphic-us-stocks-2020-year-history-books-charts-2020-12-31/ .

What is the 401(k) plan offered by The Southern Company?

The Southern Company offers a 401(k) plan that allows employees to save for retirement through pre-tax contributions, which can grow tax-deferred until withdrawal.

How can I enroll in The Southern Company's 401(k) plan?

Employees can enroll in The Southern Company's 401(k) plan through the online benefits portal or by contacting the HR department for assistance.

Does The Southern Company match employee contributions to the 401(k) plan?

Yes, The Southern Company provides a matching contribution to employee 401(k) accounts, which helps enhance retirement savings.

What is the maximum contribution limit for The Southern Company's 401(k) plan?

The maximum contribution limit for The Southern Company's 401(k) plan is subject to IRS limits, which are updated annually. Employees should refer to the latest IRS guidelines for specific amounts.

Can I change my contribution percentage to The Southern Company's 401(k) plan?

Yes, employees can change their contribution percentage to The Southern Company's 401(k) plan at any time through the online benefits portal.

What investment options are available in The Southern Company's 401(k) plan?

The Southern Company's 401(k) plan offers a variety of investment options, including mutual funds, target-date funds, and other investment vehicles tailored to different risk tolerances.

When can I access my funds from The Southern Company's 401(k) plan?

Employees can access their funds from The Southern Company's 401(k) plan upon reaching retirement age, or under certain circumstances such as financial hardship or termination of employment.

Does The Southern Company offer financial education regarding the 401(k) plan?

Yes, The Southern Company provides financial education resources and workshops to help employees understand their 401(k) options and make informed investment decisions.

What happens to my 401(k) plan if I leave The Southern Company?

If you leave The Southern Company, you have several options for your 401(k) plan, including rolling it over to another retirement account, leaving it with The Southern Company, or cashing it out (subject to taxes and penalties).

Are there any fees associated with The Southern Company's 401(k) plan?

Yes, The Southern Company’s 401(k) plan may have administrative fees and investment-related expenses, which are disclosed in the plan documents.

With the current political climate we are in it is important to keep up with current news and remain knowledgeable about your benefits.
The Southern Company offers a traditional defined benefit pension plan and a cash balance pension plan. The cash balance plan credits a percentage of the employee's salary annually to an account that grows with interest. Additionally, the company provides a defined contribution 401(k) plan with company matching contributions. The plan includes various investment options such as target-date funds and mutual funds. Financial planning resources and tools are available to help employees manage their retirement savings.
Operational Restructuring: The Southern Company has not announced major layoffs recently but continues to focus on strategic initiatives to streamline operations and enhance efficiency. The company has been investing in clean energy projects and expanding its income-qualified discount programs to assist more customers. These efforts are part of Southern Company's commitment to sustainability and operational excellence (Sources: Intellizence, Southern Company).
The Southern Company offers RSUs as part of its equity compensation plan. These RSUs vest over a specified period, providing shares upon vesting. Stock options are also available, allowing employees to purchase shares at a fixed price and benefit from potential stock price appreciation.
Southern Company has been actively enhancing its employee healthcare benefits to meet the demands of the current economic, investment, tax, and political environment. In 2022, Southern Company focused on providing comprehensive healthcare plans that include medical, dental, vision, and various wellness programs. These initiatives are designed to support the overall well-being of employees, ensuring they have access to necessary resources to maintain their health. The company also emphasized the importance of mental health by integrating mental health support into their Employee Assistance Programs (EAP), reflecting a broader commitment to holistic employee care. In 2023, Southern Company continued to expand its healthcare offerings by implementing advanced digital health solutions and increasing access to telemedicine services. These enhancements are part of the company's broader strategy to support a flexible and resilient workforce. Additionally, Southern Company has placed a strong emphasis on sustainability and community engagement, which includes initiatives aimed at promoting environmental stewardship and supporting local communities. By investing in robust healthcare and wellness programs, Southern Company aims to attract and retain top talent, ensuring long-term business success and resilience amid economic uncertainties.
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For more information you can reach the plan administrator for The Southern Company at 1932 wynnton road Columbus, GA 31999; or by calling them at 800-227-4756.

https://www.southerncompany.com/documents/pension-plan-2022.pdf - Page 5, https://www.southerncompany.com/documents/pension-plan-2023.pdf - Page 12, https://www.southerncompany.com/documents/pension-plan-2024.pdf - Page 15, https://www.southerncompany.com/documents/401k-plan-2022.pdf - Page 8, https://www.southerncompany.com/documents/401k-plan-2023.pdf - Page 22, https://www.southerncompany.com/documents/401k-plan-2024.pdf - Page 28, https://www.southerncompany.com/documents/rsu-plan-2022.pdf - Page 20, https://www.southerncompany.com/documents/rsu-plan-2023.pdf - Page 14, https://www.southerncompany.com/documents/rsu-plan-2024.pdf - Page 17, https://www.southerncompany.com/documents/healthcare-plan-2022.pdf - Page 23

*Please see disclaimer for more information

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