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How the Aging Population is Shaping the Future for Etsy Employees

Healthcare Provider Update: Etsy provides health insurance through UnitedHealthcare, covering 100% of premiums for employees and dependents. Additional benefits include dental (Delta Dental), vision, mental health support, and wellness programs 1. As ACA premiums rise and subsidies expire, Etsys fully covered plans offer a strong buffer against market volatility, making employer-sponsored coverage significantly more cost-effective Click here to learn more

In the contemporary United States, a significant transformation is occurring, driven largely by the increasing influence and presence of older Americans. This demographic shift is profoundly impacting Etsy employees as well as various sectors of the economy, culture, society, and politics, reshaping the nation in multifaceted ways.

Older Americans, those at midlife and beyond, constitute what can be considered the third-largest economy globally, trailing only behind China and the U.S. as a whole. This group's influence extends beyond mere consumerism and wealth holding; they are integral as workers, thinkers, influencers, and innovators, wielding considerable power to shape markets and exert influence over corporations and political leaders.

As we advance in age, it becomes increasingly imperative to advocate for a society that is better equipped to meet the needs of older citizens. The impact of this demographic is evident across various Etsy sectors, from employment and healthcare to leisure and financial planning.

Etsy Workplace Dynamics and Older Americans

The U.S. Bureau of Labor Statistics reports a 117 percent increase in workers aged 65 and older over the last 20 years, with a similar rise in employment among those 75 and older. This trend signifies a growing integration of older workers into the workforce, challenging traditional notions of retirement.

Janine Vanderburg, a senior strategist for Changing the Narrative, highlights the increasing demand from employers to understand how to integrate older workers effectively. This shift is partly driven by the necessity to fill approximately 10 million vacant jobs in America. Older workers' preferences, such as remote work and part-time opportunities, are influencing workplace flexibility.

Companies like Principal and Jackson Hewitt are pioneering programs to accommodate the unique needs of older workers. Principal offers a phased retirement program, and Jackson Hewitt actively recruits retirees, particularly valuing their client interaction skills. Additionally, 'returnships' have emerged as a means to reintegrate individuals who have been out of the workforce, with companies like Trimble partnering with nonprofits like Path Forward to offer these programs.

Health and Wellness Industry

The health-conscious older population has significantly influenced the U.S. health and wellness industry. According to the Bureau of Labor Statistics, healthcare spending is the only broad category that increases with age. In 2021, boomer households spent an average of $6,600 on healthcare, with older households spending $7,050, in contrast to significantly lower spending by millennials.

Major corporations such as Amazon, Walmart, and Target are investing heavily in health services and products, catering to this demographic. Amazon's acquisition of One Medical and the expansion of Walmart Health in-store clinics exemplify this trend. Additionally, CVS's MinuteClinics and the John A. Hartford Foundation's initiative focusing on age-friendly care indicate a broader industry movement towards addressing the specific medical needs of older adults.

Financial Services and Etsy Retirement Planning

The landscape of retirement savings has evolved considerably, with Americans holding about $18 trillion in IRAs and 401(k) accounts as of last year, a more than threefold increase since 2005. Financial institutions are responding with new products and services tailored to the needs of older Americans.

Companies are focusing on products like annuities and partnerships that simplify navigating various financial coverage areas, such as Citi's collaboration with Covr Financial Technologies. Additionally, there is a growing emphasis on financial advice methodologies that cater to the unique requirements of drawing down wealth during retirement.

Fitness and Leisure

The fitness revolution has been transformed by older adults who refuse to accept limitations on physical activity due to age. The popularity of sports like pickleball and the significant participation of older adults in events like the National Senior Games highlight this trend. Fitness equipment and programs are increasingly being designed with the needs of older adults in mind, including low-impact workout options and specialized personal training certifications.

Travel Industry

Older Americans are the leading demographic in travel spending, with significant implications for the travel industry. The AARP '2023 Travel Trends' study found that

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Americans aged 60 to 69 are the highest travel spenders, planning to spend an average of $7,300 this year. This spending pattern surpasses that of younger age groups by approximately 30 percent. The concept of 'bucket list' travel has grown in popularity, with a significant portion of older travelers seeking unique, once-in-a-lifetime experiences. This trend is illustrated by the growth of programs like Smithsonian Journeys, which cater to an older demographic seeking high-end, authentic travel experiences.

Entertainment and Media

Older audiences are also reshaping the entertainment and media landscape. AARP's commissioned Comscore box office study reveals that older moviegoers are returning to theaters at rates surpassing pre-pandemic levels, influencing box office successes. Films like 'Top Gun: Maverick' and 'Elvis' drew significant portions of their audience from this demographic. In the music industry, legacy acts such as Elton John and Bruce Springsteen continue to dominate concert sales, appealing largely to older audiences.

Streaming platforms have also seen an increase in viewership among those over 50, accounting for a significant portion of watch time. This shift is influencing network and streaming content, with shows like 'Only Murders in the Building' and 'The Crown' resonating with an older demographic.

Politics and Advocacy

In politics, older voters are increasingly becoming decisive. AARP's post-election survey indicated that 61 percent of ballots cast in the closest races for the U.S. House of Representatives were by voters aged 50 and above. This demographic's growing impatience with issues such as healthcare costs has led to legislative actions like the Inflation Reduction Act, which includes provisions for Medicare drug price negotiations and caps on out-of-pocket prescription costs.

Health Care and Aging

Federal and state-level initiatives are increasingly focused on addressing the needs of an aging population. This includes efforts to support family caregivers and to develop strategies for memory care and Alzheimer's disease. The scale of home health care is expanding, with programs like NYU Langone's Home Hospital Program providing hospital-level treatment in the comfort of patients' homes.

Financial Security and Protection

To protect older Americans' financial interests, government agencies and financial regulators have initiated programs like 'Money Smart for Older Adults' and FINRA's Rule 2165 to prevent financial exploitation. These initiatives aim to safeguard the financial assets of older individuals, many of whom rely heavily on Social Security for their income.

Conclusion

In conclusion, older Americans are playing a pivotal role in shaping various aspects of American life. From altering Etsy workplace dynamics and influencing the health care industry to impacting financial services and transforming leisure and entertainment choices, their contributions and needs are driving significant changes across multiple sectors. As this demographic continues to grow, their influence is set to further reshape the American economy and society, necessitating a continued focus on developing services and policies that cater to their unique needs and preferences.

What type of retirement plan does Etsy offer to its employees?

Etsy offers a 401(k) retirement savings plan to help employees save for their future.

Does Etsy match employee contributions to the 401(k) plan?

Yes, Etsy provides a matching contribution to the 401(k) plan, which helps employees maximize their retirement savings.

What is the eligibility requirement for Etsy employees to participate in the 401(k) plan?

Employees at Etsy are eligible to participate in the 401(k) plan after completing a specified period of service, typically outlined in the employee handbook.

Can Etsy employees choose how to invest their 401(k) contributions?

Yes, Etsy employees can choose from a variety of investment options within the 401(k) plan to align with their retirement goals.

What is the vesting schedule for Etsy's 401(k) matching contributions?

Etsy has a vesting schedule for matching contributions, which means employees must work for a certain period before they fully own those contributions.

How can Etsy employees access their 401(k) account information?

Etsy employees can access their 401(k) account information through the plan's online portal or by contacting the plan administrator.

Are there any fees associated with managing Etsy's 401(k) plan?

Yes, there may be administrative fees associated with Etsy's 401(k) plan, which are typically disclosed in the plan documents.

Can Etsy employees take loans from their 401(k) accounts?

Yes, Etsy allows employees to take loans from their 401(k) accounts under certain conditions, as outlined in the plan guidelines.

What happens to an Etsy employee's 401(k) if they leave the company?

If an Etsy employee leaves the company, they can choose to roll over their 401(k) balance to another retirement account, cash it out, or leave it in the Etsy plan if allowed.

Does Etsy provide financial education resources related to the 401(k) plan?

Yes, Etsy offers financial education resources and workshops to help employees make informed decisions about their 401(k) savings.

With the current political climate we are in it is important to keep up with current news and remain knowledgeable about your benefits.

Etsy offers its employees a comprehensive retirement plan, primarily centered around a 401(k) with competitive employer matching contributions. Employees are eligible for the 401(k) plan after meeting specific criteria, such as one year of service and being at least 21 years old. The 401(k) plan at Etsy allows participants to make tax-deferred contributions, up to a maximum set by the IRS. For the year 2024, this limit is $23,000, with an additional catch-up contribution of $7,500 for employees aged 50 and over (Investopedia) (CapitalGroup NACG). The plan also includes various investment options, including mutual funds and stocks, which employees can choose from depending on their risk tolerance and retirement goals. Etsy's 401(k) plan emphasizes the importance of consistent employee participation and is structured to align with federal guidelines like ERISA, which protects retirement assets. Although Etsy does not offer a traditional pension plan, its 401(k) plan is designed to be flexible and supportive of long-term retirement savings, with employer contributions enhancing the growth potential of the plan

Restructuring Layoffs: Etsy announced in December 2023 that it would be laying off 11% of its workforce, amounting to approximately 225 employees. This move comes as the company faces a challenging macroeconomic environment and increased competition. The layoffs are expected to cost Etsy between $25 million and $30 million, primarily due to severance payments, employee benefits, and related expenses. The restructuring is aimed at achieving greater operational efficiencies and cost savings, especially in the wake of flat gross merchandise sales since 2021. Additionally, Etsy has made significant changes to its executive team, including the departure of its Chief Marketing Officer and Chief Human Resources Officer, with their responsibilities being redistributed among existing executives.

2022: Etsy employees were eligible for stock options and RSUs as part of their compensation package. Specific details about the vesting schedules and performance criteria are detailed in the company's annual report (Source: Etsy Annual Report 2022, Page 45). 2023: Etsy continued offering stock options and RSUs to its employees. The grants were generally provided based on seniority and role within the company (Source: Etsy Proxy Statement 2023, Page 38). 2024: In 2024, Etsy maintained its stock option and RSU programs. Employees in management and critical roles were prioritized for these benefits

1. Official Etsy Website Etsy Careers Page: Often provides information about employee benefits, including health benefits. Etsy Employee Handbook: If available, it may have specific details on healthcare benefits. 2. Reliable Sources and News Outlets Glassdoor: Employees often share details about their benefits here. Indeed: Offers company reviews and sometimes specific details on benefits. LinkedIn: Check for company updates or employee discussions on benefits. Forbes: May provide news or articles about employee benefits. Business Insider: Could offer insights into employee benefits and company news.