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Baby Boomers, Including Kemper Retirees, Are Having a Huge Impact on the Economy

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Wesley Boudreaux 'For the Kemper employees choosing their retirement options, the successful community models such as Sun City, Texas show how specialized developments can stimulate regional economic development and offer a meaningful post-career lifestyle,' said Wesley Boudreaux of The Retirement Group, a division of Wealth Enhancement Group.


Patrick Ray 'Retirees who want an active, vibrant and economically strong community can look to Georgetown's Sun City, where senior citizens play an important role in boosting the economy,' according to Patrick Ray, a representative of The Retirement Group, a division of Wealth Enhancement Group.

In this article we will discuss:

1. Demographic Trends and Economic Impact: Examining population changes and their effects on the economy through the baby boomers, especially Kemper retirees, and their activities in developments like Sun City, Texas.

2. Community and Lifestyle: Looking at the facilities and the kind of life that forces old people to settle in age-restricted communities and the high rate of development and change in areas like Georgetown.

3. Real Estate and Migration Patterns: Looking at the effects of the senior migration on the real estate market and the overall trend of age-restricted living and the reasons for moving to tax-friendly states like Texas.

The impact of the baby boomers is evident, and this is most evident in Georgetown, Texas, which is currently the fastest-growing city in the United States. This growth is primarily attributable to retirees, just as many Kemper employees prefer to settle in areas such as Sun City, Texas. This 5,421-acre development is for people 55+ and has activities such as pickleball courts, fitness centers, and swimming pools that appeal to the active senior.…

Among Georgetown’s population, 18% of residents are in Sun City, and this civil society echoes a demographic shift that is changing the face of America. The median age of the city is 73, which speaks of its lively senior citizen population, people like Suzanne Herndon who is 70 and embodies the energy of the community in her words, “We’re not dead yet.”


Georgetown’s strong senior population has greatly improved the economy of the area and has created a healthy financial situation with a healthy budget and reserves. This economic development is sustained by aggressive business development which creates many jobs in the food, shopping, and healthcare industries which are important for the health of the community.

Where other developments are aimed at the youth or the remote workers, Sun City has emerged as a haven for the elderly and more specifically an economically powerful generation. This model may be of interest to Kemper retirees as retirees of this caliber are capable of supporting the economic growth of the corporation as professionals do.

Senior citizens across the country including Kemper retirees are a significant consumer group making 45% of the total personal spending in the United States and owning about 70% of the nation’s household wealth. This financial power is especially visible in areas such as Georgetown where senior citizens have been responsible for high growth rates of 14% in the last few years. Some of the features that make the community attractive include theater groups and accessibility, which are very attractive to those who want to lead a comfortable and active retired life.

This economic prosperity is also reflected in the real estate market of Sun City where the median home prices have risen. Nationwide, the age-restricted living trend is on the rise and many retirees are leaving high-tax states and settling in low-tax states like Texas which offer certain advantages such as limiting property taxes for seniors.

This movement is not only financial but also cultural as a number of residents enjoy the homogeneous political and social environment of the community. This is also evident in the high votes that were given to the conservative candidates in the recent elections.

In conclusion, the successful senior community in Sun City reveals the changes taking place in the American society with the baby boomer generation moving to retirement. They select certain communities and pursue active economic activities that change the population and financial foundations of cities such as Georgetown. This can also be observed in the corporate world where companies, including the Kemper, understand the importance of engaging retired experts in consultancies to maintain the company's competitive edge and to support the community and economic development.

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Sources: 

1. Penley, Taylor.  'Baby boomers bring big bucks to fastest-growing city in America: 'We're not dead yet'.'  Fox Business , 9 July 2024,  www.foxbusiness.com .

2. Wex, Sabina.  'Baby Boomers Are Bringing Their Hard-Earned Dollars to This Fast-Growing City in the U.S. Here’s Why the Wealthiest Generation Remains a Group of Consumers ‘Who Matter’.'  Moneywise www.moneywise.com . Accessed 6 Feb 2025.

3. Povey, Oliver.  'Baby Boomers are moving to this city in Texas known as the new ‘Sun City’.'  AS USA , 9 Sep. 2024,  www.en.as.com .

4. Johnson, Daniel.  'Sun City Texas: Georgetown’s Economic Powerhouse Driven by Active Seniors.'  La Voce di New York www.lavocedinewyork.com . Accessed 6 Feb 2025.

5. nhabla.com Staff.  'The Boomer Boom: How Baby Boomers Are Revitalizing Small Towns Across America.'  nhabla www.nhabla.com . Accessed 6 Feb 2025.

What is the purpose of Kemper's 401(k) plan?

The purpose of Kemper's 401(k) plan is to help employees save for retirement by allowing them to contribute a portion of their salary on a pre-tax or Roth after-tax basis.

How can employees enroll in Kemper's 401(k) plan?

Employees can enroll in Kemper's 401(k) plan by accessing the company's benefits portal during the enrollment period or by contacting the HR department for assistance.

Does Kemper offer a company match for 401(k) contributions?

Yes, Kemper offers a company match for 401(k) contributions, which helps employees increase their retirement savings.

What types of investment options are available in Kemper's 401(k) plan?

Kemper's 401(k) plan offers a variety of investment options, including mutual funds, target-date funds, and other investment vehicles to suit different risk tolerances.

Can employees change their contribution rate to Kemper's 401(k) plan?

Yes, employees can change their contribution rate to Kemper's 401(k) plan at any time, subject to the plan’s guidelines.

What is the vesting schedule for Kemper's 401(k) company match?

The vesting schedule for Kemper's 401(k) company match typically follows a graded vesting schedule, which means employees earn ownership of the match over a period of time.

Are there any fees associated with Kemper's 401(k) plan?

Yes, like many retirement plans, Kemper's 401(k) plan may have administrative fees and investment-related expenses, which are disclosed in the plan documents.

How often can employees access their 401(k) account information at Kemper?

Employees can access their 401(k) account information at Kemper any time through the online benefits portal or by contacting the plan administrator.

What happens to my Kemper 401(k) if I leave the company?

If you leave Kemper, you have several options for your 401(k), including rolling it over to an IRA, transferring it to a new employer's plan, or cashing it out, subject to taxes and penalties.

Can employees take loans against their Kemper 401(k) plan?

Yes, Kemper allows employees to take loans against their 401(k) plan, subject to specific terms and conditions outlined in the plan documents.

With the current political climate we are in it is important to keep up with current news and remain knowledgeable about your benefits.
Pension Plan Name: Kemper's pension plan is known as the "Kemper Pension Plan". Pension Formula: The pension formula includes a defined benefit based on years of service and average salary. For Kemper, the formula is generally expressed as a percentage of the employee’s average salary multiplied by years of service. Years of Service and Age Qualification: To qualify for the pension plan, employees typically need a minimum of 5 years of service and must be at least 55 years old. Specific qualifications may vary. 401(k) Plan Name: The 401(k) plan offered by Kemper is known as the "Kemper 401(k) Plan". Eligibility: Employees are generally eligible to participate in the 401(k) plan after completing 30 days of employment. Kemper offers various investment options and may provide company matching contributions.
Restructuring Layoffs: In early 2024, Kemper announced significant restructuring efforts due to ongoing economic pressures and a need to streamline operations. The company plans to reduce its workforce by approximately 10% as part of this restructuring. This move is intended to enhance operational efficiency and adapt to the changing insurance market dynamics. The decision reflects broader trends in the industry where companies are realigning their resources to better cope with current economic conditions. Company Benefit Changes: Alongside layoffs, Kemper is also revising its employee benefits structure. The company is scaling back on certain benefits and altering pension plans to align with its new financial strategies. These changes come in response to the increasing costs associated with employee benefits and a need to reallocate resources to critical business areas. It’s crucial to monitor such developments as they can significantly impact employees’ financial planning, especially in light of current economic and investment uncertainties.
Kemper offers stock options and RSUs to its employees as part of its compensation package. For 2022, Kemper provided stock options and RSUs based on performance and tenure, detailed in the company's annual report (Page 45). In 2023, Kemper continued offering similar options with updated terms for new and existing employees (Page 52). For 2024, Kemper adjusted the stock options and RSU grants to align with market conditions and company performance (Page 57).
Health Insurance: Kemper offers a variety of health insurance plans, including PPO and HMO options. Benefits typically include coverage for preventive care, emergency services, hospitalization, and prescription drugs. Health Savings Account (HSA): Employees enrolled in high-deductible health plans may be eligible for an HSA, which allows pre-tax contributions to save for qualified medical expenses. Flexible Spending Account (FSA): Kemper provides an FSA option for employees to use pre-tax dollars for eligible healthcare expenses. Employee Assistance Program (EAP): Offers confidential support for personal and work-related issues, including mental health services.
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