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Brookdale Senior Living Employees: Is Timing the Market Worth the Risk?


Brookdale Senior Living employees navigating volatile markets should remember that staying disciplined with a long-term financial plan can often lead to more favorable outcomes than reacting emotionally to short-term headlines. – Kevin Landis, a representative of The Retirement Group, a division of Wealth Enhancement.

Brookdale Senior Living employees should remember that emotional decisions and market timing can derail years of disciplined planning—staying the course with a tailored strategy is often the most effective path to long-term success. – Paul Bergeron, a representative of The Retirement Group, a division of Wealth Enhancement.

In this article we will discuss:

  1. Why market timing can carry significant risk—even when headlines seem clear.

  2. How emotional decisions may influence long-term investment outcomes.

  3. The value of sticking to a customized financial plan.

Unforeseen events can significantly influence investor outcomes, as recent market activity has demonstrated. Amid ongoing volatility, the markets have been experiencing unpredictable ups and downs. Brookdale Senior Living employees who exited the market before recent spikes may have missed out on potential returns. Similarly, selling into a down market may crystalize losses, impacting the long-term performance of a portfolio.

Tyson Mavar, a wealth manager and financial advisor at Wealth Enhancement, states, “This is precisely why we advise clients not to attempt to time the market.” Trying to forecast what happens next can often lead to subpar results, especially for Brookdale Senior Living employees focused on retirement goals.

Mavar highlighted that reacting to fear during market turbulence can throw long-term planning off track. Investors who follow a disciplined, strategic framework often experience more favorable results over time—particularly important for Brookdale Senior Living professionals preparing for retirement with significant pensions and savings.

At Wealth Enhancement, the emphasis is on consistent planning rather than reacting to daily headlines. Their methodology is designed to adapt through fluctuations, anchored in long-term objectives. “We help clients focus on what’s within their control—such as investment planning, portfolio structure, and saving behaviors,” Mavar noted—guidance that Brookdale Senior Living employees may find helpful when facing market ups and downs.

Historical data shows that maintaining investment positions during market disruptions tends to result in better outcomes. Trying to exit and reenter markets at precisely the right time rarely works—and can often lead to missed opportunities during major rebounds. For Brookdale Senior Living employees nearing retirement, staying consistent may yield better outcomes than trying to chase timing strategies.

The central message for anyone at Brookdale Senior Living rethinking their portfolio or hesitant about reentering the market: have a thoughtful financial plan in place before markets fluctuate. Results often stem from consistency and preparation, not from spur-of-the-moment decisions.

A recent DALBAR study (2023) found that the average equity fund investor earned just 6.81% annually over a 30-year period—substantially lower than the S&P 500’s 10.12% annualized return. This gap was largely attributed to emotional investment behavior, such as exiting during downturns and reentering too late. For Brookdale Senior Living employees, this data emphasizes the potential value of consistent investment strategies during job transitions and retirement planning.

Want to know how missing the right moment can impact your financial future? This article highlights the risks of reactive investing, offers time-tested strategies, and illustrates how aligning with a structured retirement-focused plan can help navigate unpredictable markets—particularly for Brookdale Senior Living employees in transition.

Trying to time the market is like attempting to hop onto a moving train in the dark. It might work occasionally, but more often, it leads to missteps. Markets can change course quickly based on unexpected developments. Long-term investors—like Brookdale Senior Living retirees with a structured approach—often benefit from staying the course, much like a traveler who follows a steady itinerary rather than chasing every departing train. According to DALBAR (2023), those who remain consistent tend to outperform those making frequent timing decisions.

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Sources:

1. DALBAR, Inc. 30th Annual Quantitative Analysis of Investor Behavior (QAIB) Report . 2024, pp. 1–3.

2. Benz, Christine. A Down-Market Survival Guide for Retirees. Morningstar , Sept. 2022.

3. Financial Strategies Group . Emotional Investing Part 2: The Costs of Investing Emotionally. 2024.

4. The Wall Street Journal Staff. How to Make Major Money Decisions Right Now: A WSJ Guide. The Wall Street Journal , Apr. 2025.

5. Morningstar Research Team . Does Tolerance for Risk Change in Retirement? Morningstar , Nov. 2024.

What type of retirement savings plan does Brookdale Senior Living offer to its employees?

Brookdale Senior Living offers a 401(k) retirement savings plan to its employees.

Is participation in the 401(k) plan at Brookdale Senior Living mandatory?

Participation in the 401(k) plan at Brookdale Senior Living is voluntary; employees can choose to enroll.

What is the employer match for the 401(k) plan at Brookdale Senior Living?

Brookdale Senior Living offers a competitive employer match for contributions made to the 401(k) plan, typically matching a percentage of employee contributions.

When can employees at Brookdale Senior Living enroll in the 401(k) plan?

Employees at Brookdale Senior Living can enroll in the 401(k) plan during their initial onboarding period or during the annual open enrollment period.

How can employees at Brookdale Senior Living make contributions to their 401(k) plan?

Employees at Brookdale Senior Living can make contributions to their 401(k) plan through payroll deductions.

What are the contribution limits for the 401(k) plan at Brookdale Senior Living?

The contribution limits for the 401(k) plan at Brookdale Senior Living are set according to IRS guidelines, which may change annually.

Does Brookdale Senior Living offer any investment options within the 401(k) plan?

Yes, Brookdale Senior Living offers a variety of investment options within the 401(k) plan, including mutual funds and other investment vehicles.

Can employees at Brookdale Senior Living take loans against their 401(k) savings?

Yes, employees at Brookdale Senior Living may have the option to take loans against their 401(k) savings, subject to specific plan rules.

How can employees at Brookdale Senior Living access their 401(k) account information?

Employees at Brookdale Senior Living can access their 401(k) account information online through the plan’s designated website or by contacting the plan administrator.

What happens to the 401(k) plan if an employee leaves Brookdale Senior Living?

If an employee leaves Brookdale Senior Living, they have several options for their 401(k) savings, including rolling it over to another retirement account or cashing it out.

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For more information you can reach the plan administrator for Brookdale Senior Living at 111 Westwood Place Brentwood, TN 37027; or by calling them at +1 615-221-2250.

*Please see disclaimer for more information

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